#02: Beta Baby

Hi! We are so happy you’re here.

Every other Wednesday, you can expect to receive a little *hump day treat* in your inbox — our newsletter with the latest updates on Cache. Craving more? Follow us on Instagram and TikTok for an even better time.

Let’s Cache up! In today’s newsletter…

• 🦄 What We’re Working On: Big conference energy.

• 💡 What We’ve Learned: Speak to your customers early and often.

• 📓 What We’re Reading: Consumer tech 🤝 secondhand market.

• 🪩 What’s Happening: Events in the community (virtual and IRL).

• 🏄‍♀️ What’s Next: Our Beta is up and running! Hit us up if you’re a Toronto-based user who wants in. 👀

What We’ve Been Working On:

• We spent the past week networking, ideating, exhibiting, pitching, moving & grooving at the 2024 Collision Conference. It was great to learn about all the innovative things happening in tech from early startups to later-stage companies, thought leaders, industry veterans, and sponsors. We had a blast!

  

  Matcha carrying us through #Collision2024

• Ryder has been diligently coding behind the scenes 🧑‍💻 and we are excited to say that our Beta has officially ~arrived~. She is hot, she is a work in progress, she is a star - they’re just like us. If you’re based in Toronto, we would love to have you on board. And if you’re not, have no fear - we will be launching elsewhere soon. In the meantime, if you’re intrigued, feel free to book a demo call with us and we’ll let you peek inside the wonderful world of Cache!

What We’ve Learned:

• Speak to your customers early and often. The people will tell you what they want - show them the product, then shut up and listen. Things that might seem obvious or intuitive to you as a founder might not be so for the customer. You must be willing to take feedback and adapt. We’re all ears!!

What We’re Reading: 

• Consumer Tech has a bright future in the $25 trillion retail industry: In speaking about The Future of Shopping as an area to watch in consumer tech, Rex Woodbury comments, “I think we’re going to see a lot more … companies that improve the shopping experience. It should be frictionless to see cheaper versions of products (Dupe) or to see secondhand items (TBD) when we shop.”

• Young investors are betting on collectibles: A recent U.S. study by Bank of America found that nearly all young investors are interested in things like luxury watches, rare cars, and limited-edition sneakers. Many young investors are trading traditional media for TikTok when it comes to learning about investing tips and tricks, and this shift in portfolio composition reflects this change of forum. In addition to the aforementioned, luxury handbags (Chanel and Hermes) have also been shown to outperform the market. Where else but the secondhand apparel market to liquidate those investments?

What’s Happening: 

Events in the community - some of which we are attending! :)

• June 27: 🍸 LA Founders Social - Happy Hour Drinks (In Person)

• June 28: Female Founder Friday with Val Emanuel (In Person)

• July 3: 🏖️ LA Founders & Investors Summer Social (In Person)

What’s Next: 

• We have launched our Beta for Toronto-native users! Want to be one of our early users? Join our waitlist or email us - we’ll hook you up. ;)

Until next time… Cache ya later!